Friday, April 27, 2012

Plant a Tree in Haiti for Arbor Day by Taking This Facebook Quiz





In celebration of Arbor Day, you can plant a tree in Haiti simply by taking a quiz on Facebook.

Clothing retailer Timberland is encouraging people to celebrate Arbor Day today with the re-launch of its "Hortiscope" quiz on Facebook. Discover your inner tree-personality with a few clicks. For every completed Hortiscope quiz through Dec. 31, 2012, Timberland will plant a real tree in Haiti -- up to 100,000 trees.

[More from Mashable: 10 Sassy Brands on Social Media]


The company plants the types of trees listed in the quiz for the agroforestry program in Haiti. The program has planted 1.4 million trees to date. In 2010, Timberland started a tree nursery and training program in Haiti, where less than 2% of the country’s original forests remain as a result of unsustainable land use practices and a continuing dependence on tree wood and charcoal for cooking and heating needs. The company's goal is to plant 5 million trees by 2015.


Check out Timberland's tree farm in Haiti:

[More from Mashable: Facebook Marketing: Why Less Is More]



Also, some interesting Arbor Day info: Did you know 73% of Americans don't know when Arbor Day is? And only 12% celebrate the holiday? That is, according to a survey commissioned by Timberland and conducted by ORC International between March 20 and April 1, 2012, among a sample of 1,026 adults comprising 517 men and 509 women 18 years of age and older.


If you took the Hortiscope quiz, tell us for kicks -- what type of tree are you? Also, do you typically celebrate Arbor Day? Sound off in the comments.


‪Photo courtesy of iStockphoto, konradlew ‬


This story originally published on Mashable here.



Source & Image : Yahoo

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