Friday, April 27, 2012

Plant a Tree in Haiti for Arbor Day by Taking This Facebook Quiz





In celebration of Arbor Day, you can plant a tree in Haiti simply by taking a quiz on Facebook.

Clothing retailer Timberland is encouraging people to celebrate Arbor Day today with the re-launch of its "Hortiscope" quiz on Facebook. Discover your inner tree-personality with a few clicks. For every completed Hortiscope quiz through Dec. 31, 2012, Timberland will plant a real tree in Haiti -- up to 100,000 trees.

[More from Mashable: 10 Sassy Brands on Social Media]


The company plants the types of trees listed in the quiz for the agroforestry program in Haiti. The program has planted 1.4 million trees to date. In 2010, Timberland started a tree nursery and training program in Haiti, where less than 2% of the country’s original forests remain as a result of unsustainable land use practices and a continuing dependence on tree wood and charcoal for cooking and heating needs. The company's goal is to plant 5 million trees by 2015.


Check out Timberland's tree farm in Haiti:

[More from Mashable: Facebook Marketing: Why Less Is More]



Also, some interesting Arbor Day info: Did you know 73% of Americans don't know when Arbor Day is? And only 12% celebrate the holiday? That is, according to a survey commissioned by Timberland and conducted by ORC International between March 20 and April 1, 2012, among a sample of 1,026 adults comprising 517 men and 509 women 18 years of age and older.


If you took the Hortiscope quiz, tell us for kicks -- what type of tree are you? Also, do you typically celebrate Arbor Day? Sound off in the comments.


Photo courtesy of iStockphoto, konradlew


This story originally published on Mashable here.



Source & Image : Yahoo

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